Erik Hastings

Managing Director

Erik is a Managing Director on the Email Marketing team. Erik brings 15+ years of experience in Digital Advertising. His first introduction to the digital space was at Yahoo! in 2006 where, after the acquisition of the Right Media Exchange, Erik became the first Account Manager in NAM to run both premium and non-guaranteed media for the company. Seeing his client’s budgets shift to this new auction-based way of buying media, Erik left to join a startup DSP, Dataxu (now Roku), where over an 8-year tenure led the teams servicing clients using the Platform in a self-serve capacity. For a change of pace, Erik then moved to Managed Services where he ran the Advertising Operations team in charge of Dataxu’s largest client, Lexus. Erik and his wife, Megan, reside with their two boys, Parker and Griffin, in Boston, MA. They spend their free time in Stowe, Vermont, where they love to cook, hike, and ski.