Ryan is a Managing Partner at Targeted Victory with over two decades of experience navigating the intersection of political strategy and digital execution. A veteran of six presidential campaigns and former Executive Director of the South Carolina Republican Party, he has managed and placed over $250 million in digital media. In addition to leading campaigns, Ryan helps shape the next generation of strategists as an adjunct professor at George Washington University, where he teaches the use of digital media in public affairs. A proud Pittsburgh native, Ryan never misses an opportunity to root for the Steelers.

Abe brings over a decade of experience at the highest levels of high stakes public policy and political campaigns. Over the past few political cycles, Abe’s team strung together impressive victories in some of the most challenging environments across the country while raising over $350 million. Additionally, he has advised Fortune 500 companies with brand and consumer strategy. Abe received his Juris Doctor from the University of Alabama School of Law and has degrees in Industrial Engineering and German from the University of Alabama. He currently resides in Alexandria with his wife Ashley and their children.

Zac is a leading voice in how digital is disrupting traditional communications. He brings 20+ years of political, digital and communications experience, having served as Digital Director for Mitt Romney for President in 2012 and a Senior Advisor for Tim Scott for President in 2024. He has helped Fortune 500 companies enhance their brand and get their message out in the current political and media environment. His corporate work includes brands such as Meta, FedEx, McDonalds, Gillette and X.

Andrew oversees Targeted Victory’s technology platforms and integrations, driving technological growth that directly impacts business outcomes. Prior to Targeted Victory, Andrew excelled as a technical and business leader in companies ranging from start-ups to global corporations with experience in multiple industries financial services and industrial manufacturing.

Angie is a marketing technology leader, known for her ability to build high-performing teams that achieve results using technology as a foundation for transparency, accountability, and teamwork. At Targeted Victory, Angie optimizes results for our clients by driving our vision into the future of digital communications and empowering our teams to unlock the maximum value from the latest fundraising technologies and marketing tools. She has more than 20 years of leadership experience developing and implementing growth strategies in digital marketing, technology, and operations. Prior to serving as Targeted Victory’s Chief Strategy Officer, Angie led Lansinoh’s North America division, where she helped them transform to a digital-first eCommerce organization.

Connie brings over 25 years of experience advising Members of Congress, Fortune 100 companies and running integrated public affairs and corporate communications campaigns. Connie oversees Targeted Victory’s corporate practice which includes the firm’s strategic communications, hyperlocal, public affairs and digital advocacy verticals. She also serves as a strategic advisor to a number of the firm’s corporate clients. Prior to joining Targeted Victory, she spent eight years at Burson Marsteller (now Burson), where she served in a variety of senior roles including CEO of Direct Impact, the firm's hyperlocal practice. At Burson, she served on the firm’s U.S. Leadership team and managed a number of key clients, including FedEx, McDonald’s, Qualcomm, and Mattel. Her career includes over a decade on Capitol Hill, senior roles at two technology trade associations, and a political appointee in the Bush Administration. Partoyan was awarded the PR News Top Women in PR award. She lives in Alexandria, VA, with her husband, teenage son, and two dogs.

Gabe has multiple years of experience in finance, previously holding the position of Director of Finance at Lansinoh Laboratories. Gabe attended Penn State University where he received his bachelor’s degree in Kinesiology, and Indiana University for his MBA. In his free time, Gabe enjoys hanging out with his son, playing guitar, exercising, and hiking.

Liam joins Targeted Victory as the head of our Risk & Reputation practice. Over the course of two decades working at the intersection of politics and policy, Liam has held senior roles at a national trade association and a global law and lobbying firm. Before beginning his advocacy career, Liam spent four years and two election cycles on the staff of the National Republican Senatorial Committee.

Matt brings over a decade of experience advising presidential candidates, members of Congress, and Fortune 50 companies on storytelling, media training, and crisis management. His specialty is helping clients across business, sports, entertainment, and politics navigate today’s media landscape. A veteran of three presidential campaigns, he most recently served as a senior advisor to Tim Scott for America. Before that, he was Communications Director for the National Republican Congressional Committee (NRCC), where he was named to POLITICO Playbook’s Power List. He also served as Rapid Response Director and National Spokesman for Jeb Bush’s 2016 presidential campaign, as well as Deputy Rapid Response Director on Mitt Romney’s 2012 campaign. Matt is also an NBC News Contributor, providing political analysis and insights across the network, including Meet the Press, Top Story with Tom Llamas, and election night coverage. He was named to the American Association of Political Consultants’ 40 Under 40 in 2025 and selected as a Pritzker Fellow at the University of Chicago’s Institute of Politics in 2024. He is a graduate of Stonehill College and resides in Alexandria, Virginia, with his dog Millie.

Mike plays a key leadership role with the goal of further expanding Targeted Victory's political client base. A 30-year industry veteran, Mike's expertise lies in grassroots fundraising and message strategy services for numerous presidential candidates, including President Donald J. Trump, Dr. Ben Carson, Speaker Newt Gingrich, Governor Tim Pawlenty, Senator Fred Thompson, Mayor Rudy Giuliani, businessman Herman Cain, and Governor Mitt Romney.

Tad is a seven-year veteran of Targeted Victory. He helps manage the Public Affairs team, working with corporate and non-profit clients on advocacy, field, and digital marketing efforts. Tad spent three cycles managing the digital advertising and fundraising strategy for over 20 statewide campaigns. Before joining Targeted Victory, he worked in Boston for the Romney-Ryan campaign and served as a Legislative Director on Capitol Hill.

Amy brings over a decade of political experience spanning think tanks, nonprofits, campaigns, and Super PACs. At Targeted Victory, she leads the Outside Groups department, pioneering digital fundraising for Independent Expenditures and overseeing more than 120 programs across every level of government.

In her time with Targeted Victory, Caeli has managed and provided thought leadership for dozens of House, Senate, and gubernatorial digital programs, and led the Political Client Strategy team. Prior to joining TV in 2017, Caeli was a press secretary on Capitol Hill. A native of Colorado, Caeli loves hiking, skiing, hanging with her dog Jackson, and talking up the Denver Broncos to anyone who will listen.

Deborah has overseen nearly $300 million in email and text campaigns across 100+ Republican clients over the past two election cycles, and manages the team behind the effort. Deborah’s deep knowledge of the rental and donor market, along with her close relationships with vendors, has helped clients optimize real-time prospecting decisions.

Gina serves as the Head of Operations for the firm, driving the company's strategic planning and day-to-day business operations. She brings over a decade of experience across multiple disciplines including fundraising, ad ops, public affairs, and a background in marketing technology. Prior to moving into an Operations role in 2018, Gina spent six years servicing clients— creating, executing, and optimizing their online marketing programs, including serving as digital director for Joni Ernst's 2014 Senate campaign and turning Senator Rubio's 2013 State of the Union Response "water bottle moment" into $250k+ raised in Marco Rubio water bottle "sales" for his Leadership PAC. She's taken much of her learnings on the client strategy side over to operations to help enable and scale our growing business.

Haitham comes from Sallie Mae Bank, where he led the campaign ops and lead generation teams. Prior to that, his career spanned across marketing and advertising in various roles. He received his bachelor’s degree in English Literature from the American University in Cairo and his MBA from the Wharton School of the University of Pennsylvania. In his free time, Haitham enjoys working on his private pilot license, watching soccer, playing volleyball, and traveling.

Lyman has worked in digital and grassroots fundraising for over a decade. His experience and expertise have established him as one of the premier grassroots fundraising experts in Republican politics. During his tenure at the National Republican Congressional Committee (NRCC), where he most recently served as Chief Marketing Officer, not only did the NRCC retake the House of Representatives, but his team continually broke grassroots fundraising records. When not in the office, Lyman can be found spending too much time golfing, cooking, or watching one of his finally not struggling sports teams (Manchester United, Buffalo Bills, and Buffalo Sabres).

Martin has managed digital programs for some of the top political races in the country over the last five cycles -- including 20+ Senators, 30+ House Members and a half dozen gubernatorial candidates. Currently, Martin oversees 90+ staff and nearly as many clients, working with federal and statewide candidates and committees to provide strategic counsel and execute best-in-class digital programs. He is a graduate of Marquette University and an avid Cleveland sports fan.

Ryan brings nearly two decades of experience advising presidential candidates, members of Congress, governors, and Fortune 50 companies on messaging, media relations, and crisis communications. A veteran of three presidential campaigns, Ryan served as a senior spokesman for then-Governor Mitt Romney’s 2008 and 2012 presidential campaigns. He also served as communications director of the New Hampshire Republican Party and on Senator John E. Sununu’s (R-NH) 2008 re-election campaign. In 2018, Ryan joined Targeted Victory to help expand its public affairs and corporate business. Prior to joining the firm, Williams worked at FP1 Strategies as a Senior Vice President. Williams, a Massachusetts native, is a graduate of Boston College. He currently resides in Palm Beach, FL.

Seth has over a decade of experience in the political, communications, and public policy space. Seth helps oversee our political team, managing a team of 50+ and working with Senate, Congressional, and statewide campaigns. He joined Targeted Victory in January 2021 after spending ten years working on Capitol Hill, including as Chief of Staff to former Congressman Bradley Byrne (R-AL). He is a proud graduate of the University of Alabama.

Aaron started his career at Targeted Victory in 2012 on the Email team. In 2017, Aaron joined the RNC as the Director of Digital Technology and rejoined Targeted Victory in 2019. Over the the course of Aaron's tenure at TV, he's had a myriad of different roles, all related to technology and data. In his free time, he enjoys playing guitar and photography.

Prior to joining Targeted Victory in 2020, Alisa spent seven years in New York working as a trader and fundraiser on Wall Street, most notably at Morgan Stanley, Apollo Global Management, and Ares Management. At Targeted Victory, she oversees the company’s first-ever artificial intelligence and machine learning projects. She is originally from the Chicago suburbs and is a 2013 graduate of Stanford University.

Annie brings ten years of Human Resources experience to the organization. A self-described “people person,” she joined Targeted Victory in 2018, focusing her efforts on demonstrating the principles of Targeted Victory during the onboarding process. Throughout her time at TV, Annie has been tasked with sustaining an inclusive and open culture as the company experienced tremendous client and staff growth. The only thing she loves more than Targeted Victory is Harry Styles.

Arvind is a fundraising strategist who helps committees, candidates, and leadership members navigate complex challenges and maximize their fundraising efforts. He’s always looking for creative, data-driven solutions to make campaigns more effective. Before joining Targeted Victory, he worked on Capitol Hill. Originally from California, he brings a mix of experience, strategy, and a practical approach to his work.

Ashley joined Targeted Victory from the National Republican Senatorial Committee (NRSC), where she served as Digital Director for the 2020 cycle. As the committee’s Digital Director, she oversaw the largest online fundraising program in the building’s history. Prior to her work at the NRSC, Ashley led digital marketing, advertising, and fundraising efforts for top political campaigns and committees, raising over $250 million. She is from Ohio and is a graduate of DePauw University.

Camm oversees the segmentation of prospecting phone data on our Prospecting team. After starting his career in Virginia working in state politics, he made the jump to digital fundraising in 2013. He has nearly a decade of experience developing, analyzing, and managing prospecting lists. Camm currently lives in Richmond, VA with his wife and two children.

Celia leads media planning and buying at Targeted Victory, helping clients reach the right audiences in the markets that matter most. She plans and executes cross-channel campaigns that include everything from local publications to sponsored podcast interviews, and influencer partnerships. She’s led dozens of corporate, congressional, gubernatorial, and senate paid media campaigns. Prior to joining Targeted Victory in 2020, Celia served as press secretary on the 2019 Louisiana gubernatorial race and held various roles in campaigns up and down the east coast. A Massachusetts native, Celia loves spending time with her dog, Holly, her horse, Banks, and baking copious amounts of bread.

Daniel started his career at Targeted Victory in 2019 as an Analyst. He previously worked in the gaming and e-sports industry at an experiential marketing agency in Alexandria, VA. He enjoys playing video/board games, cooking, and playing with his adorable pug, Penelope.

With experience spanning from local government to federal campaigns, Dave helps lead creative strategy and advertising across Targeted Victory’s political and advocacy portfolio. Since joining in 2021, he has helped scale the company’s creative operation—building the structure and execution muscle needed to turn ideas into content that performs. Dave has also played a key role in managing client relationships and mentoring talent across teams. His focus includes independent expenditures, corporate advocacy, and rapid-response content built for high-stakes campaigns. A proud New Jersey native, Dave resides in Alexandria, VA with his wife Hanna.

Greg brings over 20 years of experience in list brokerage and management fundraising. He joins Targeted Victory from the acquisition of TMA Direct, where he served as Senior Vice President. His vast expertise in email and direct mail fundraising has helped his clients raise millions of dollars. Over the years, he has worked with political, financial, and commercial clients.

Katie has provided counsel to federal and statewide candidates, national political party organizations, and multi-million dollar political and tax-exempt organizations. She also served as counsel for former Federal Election Commission Chairs Caroline Hunter and Matthew Petersen. Katie received her bachelor of arts in political science from the University of Alabama and received her law degree from the University of Georgia. For anyone confused on where her loyalties lie, she’s a die-hard Alabama fan (Roll Tide!) and will likely talk your ear off about Alabama football if you ask her about it. In her free time, Katie enjoys hiking, reality TV (especially Bravo), and exploring D.C.’s food scene.

Kelsey started her career at Targeted Victory in 2021. Before joining TV, she was at Echelon Insights and the Data Director for the National Republican Congressional Committee in the 2018 election cycle. At the NRCC, she was the first woman to lead a data department at a Republican party committee. In 2016, Kelsey also served as Data and Analytics Director for Senator Kelly Ayotte’s re-election effort in New Hampshire, where she spearheaded all voter targeting efforts. Kelsey lives in Alexandria with her husband and two dogs, Moose and Maggie.

Logan has over a decade’s experience in campaigns, communications, public affairs, polling and research, and digital strategy. Logan works within Targeted Victory’s corporate practice to help major corporate, association, and political clients move public opinion, influence elected officials, and win their battles. Prior to joining Targeted Victory, Logan worked as the director of data & analytics at the National Republican Senatorial Committee, on Capitol Hill in the office of Senator Cory Gardner (CO), and for The Tarrance Group, a nationally-recognized polling and research firm. Logan lives in Washington, D.C. with his wife, son, and golden retriever, and has a passion for Bay Area sports, boxing, and X (formerly known as Twitter).

Matt brings extensive experience in direct marketing and fundraising, and has worked alongside candidates, members of Congress, and major national organizations to build and scale high-performing direct mail programs. A graduate of the University of Nevada, Las Vegas with a degree in political science, Matt most recently led the direct marketing program at the NRCC where he helped raise $25 million during the 2024 cycle. In his free time, Matt enjoys cooking and practicing martial arts, where he holds a black belt.

Matthias oversees the research, product, and reporting offerings for public affairs clients. Prior to Targeted Victory, Matthias worked at the media intelligence company Zignal Labs for six years. While at Zignal, Matthias helped top enterprise brands leverage media intelligence to detect and defuse potential crises, identify marketplace influencers, surface trends and issues, and protect brand reputation. Previously, Matthias served on Mitt Romney’s 2012 election rapid response team. In that role, he oversaw the campaign’s digital rapid response efforts and social media platforms.

Maxwell oversees all major aspects of Information Technology for Targeted Victory. Originally from New York, he worked within the Stagwell NYC office and, fun fact, is one of Stagwell IT's OGs. During his spare time, he loves having fun with his friends, bowling, and building technology.

Meredith leads high-impact, full-service digital programs at Targeted Victory, driving strategy and execution that has helped raise over $50 million online and identify thousands of new grassroots donors for Senate, Congressional, and Gubernatorial campaigns nationwide. Prior to Targeted Victory, she was a part of the digital fundraising team at the National Republican Congressional Committee for the 2020 election cycle. A central California native and proud Georgetown University alum, Meredith enjoys binging reality television and beating her husband and friends at Mahjong.

Mike started his career at Targeted Victory in 2019 as an Associate. Before TV, he had stints at the Department of Education, NRCC, Judicial Watch, and working in Congress. He graduated from Kent State University, is an avid golfer and Cleveland Browns fan.

Prior to joining Targeted Victory, Peter was the Deputy Political Director for the National Republican Senatorial Committee. Despite the national headwinds the party faced, the GOP held onto the majority in the US Senate. During the 2020 cycle, Peter guided over $55m in independent expenditures across multiple states for races up and down the ballot including, Arizona, Minnesota, Pennsylvania, and Texas. Peter has a deep knowledge base of the dynamics of Pennsylvania, having worked on multiple congressional races and five different statewide campaigns since 2008. In 2016 he was Campaign Manager for U.S. Senator Pat Toomey’s 2016 re-election bid in Pennsylvania, which at the time was the most expensive US Senate race in history.

Rebecca helps lead special projects at Targeted Victory, overseeing a variety of clients and new business opportunities focused on digital strategy and execution. She first started with Targeted Victory in 2009 and recently spent four years working in Boston for a premier corporate client, leading a team of 15 focused on “always on” digital marketing and community management. In 2012, she was the Content Director for Mitt Romney’s presidential campaign, overseeing all social and website content that the campaign produced. She was first introduced to the political space working as an intern for Mitt Romney’s first presidential run in 2007. Rebecca lives outside Boston with her two rescue dogs and never leaves her house without a book.

Sam helps lead Targeted Victory’s general consulting division and serves as a political strategist for current members of the U.S. Senate, U.S. House of Representatives, and California State Legislature. Previously, Oh served as the Deputy Campaign Manager for U.S. Senator Tim Scott’s 2024 presidential campaign, and served as a Chief of Staff to a U.S. Representative who served on the Energy & Commerce, Transportation, and Judiciary Committees, the Republican House Leadership team, and as a Deputy Chair of the National Republican Congressional Committee. With two decades of experience consulting and managing political campaigns and ballot measures, Sam Oh has developed a reputation of winning tough races and in 2020 led the upset victories of Reps. Michelle Steel and Young Kim, marking the first time a California Republican defeated an incumbent Democrat U.S. Representative in a general election in 26 years. Oh has been recognized by the American Association of Political Consultants and Business Insider as a 40 Under 40 Award recipient and as a top Republican political operative to watch in 2022. Sam's campaigns have also been honored with the AAPC Republican Campaign of the Year award, and Campaigns and Elections' Comeback Campaign of the Year award.

Sami has a decade of digital fundraising and marketing experience. During her six years at the National Republican Senatorial Committee (NRSC), Sami raised record-breaking amounts for the NRSC online, advised 50+ senatorial campaigns, and executed key statewide online persuasion and GOTV campaigns. At Targeted Victory, she has overseen digital fundraising and marketing programs for top Senate, House, and state-level campaigns and committees. Sami graduated from the University of Wisconsin and is a proud Badger alum.

Sarah was the Political Director of the National Republican Senatorial Committee (NRSC) in the successful 2016 and 2018 cycles where Republicans held and expanded their Senate majority. Prior to that, Sarah served as Western Region Political Director for the NRSC in 2014, managed Jeff Flake’s successful primary and general election runs for Senate in 2012, and was Deputy Campaign Manager for Jon Kyl’s successful 2006 Senate election. Sarah has a wealth of experience in political campaigns and has also worked in the fields of advocacy, public affairs, government relations, and communications. Sarah was born and raised in Missouri before moving to Arizona to work in politics, and is a graduate of Iowa State University.

Sean began at Targeted Victory in 2016 as an intern and was on the Ad Operations team for five years, leading the team through the 2020 election cycle before transitioning into peer to peer messaging. Sean is a former national champion gymnast and is a giant nerd at heart.

Vanessa brings over a decade of experience working in national politics at the highest levels. Before joining Targeted Victory, she served as Senior Advisor on Speaker Paul Ryan's national political organization. She most recently worked in the nonprofit space for former NFL player Deion Sanders.

Whitney oversees the Senate team at Targeted Victory. She got her start in politics working on John McCain for President in 2008, and since then has been across the country working on numerous presidential and senate campaigns. She resides in Arlington with her husband, two sons, and dog.